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Gladwell explores the concept of "rapid cognition"—the snap judgments we make in a split second. He argues that while these "thin-slicing" decisions are often remarkably accurate, they can also be lead astray by unconscious biases. Through fascinating stories from science and history, the book examines when we should trust our instincts and when we should be wary of them [1.8].
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Gladwell explores the concept of "rapid cognition"—the snap judgments we make in a split second. He argues that while these "thin-slicing" decisions are often remarkably accurate, they can also be lead astray by unconscious biases. Through fascinating stories from science and history, the book examines when we should trust our instincts and when we should be wary of them [1.8].