Jumia Book How to Lead: The 5th Edition of the bestselling guide

‘Not only an unusually helpful book on leadership but also a great read.’

Russell Hobby, CEO, Teach First

‘A must read for all leaders: private, public and third sector.’

Professor Sonia Blandford, Founder and CEO, Achievement for All

‘How to Lead is a tour de force, ambitious and resolutely practical – the very essence of leadership.’

Sharath Jeevan, CEO of STIR Education

This book is your essential guide to the theory and practice of leadership. Whatever your level in an organisation, this is your practical handbook for getting to the top and staying there.

Anyone can learn to be a great leader. And everyone can learn to lead better. This book will show you how.

Its clear focus on practical, straightforward advice and guidance, delivered with refreshing honesty and humour, and with a relentless focus on the practical skills of leadership, will make sure you quickly understand and master all the core skills you’ll need to succeed.

Based on original research into some of the world’s best organisations across the public, private and voluntary sectors, How to Lead cuts right through all the myths and mysteries to get straight to the heart of what you need to do and how you need to do it in order to succeed.

This new edition features a new section about 21st century leadership, featuring generic skills and a focus on influencing