Newton Books Oversubscribed: How to Get People Lining Up to Do Business with You

Are you constantly chasing customers, or do customers chase you? Oversubscribed is the guide to turning your business into one that people queue up to buy from. Daniel Priestley explains why some people and products are in such high demand, and shows how to build that same pull for your own offers. It is a clear, practical recipe for making demand outstrip supply, even in a crowded marketplace.

Daniel Priestley is a successful entrepreneur and bestselling author who has built and sold businesses in Australia, Singapore and the United Kingdom. He is also a KPMG ambassador and was named one of the top 25 entrepreneurs in London influencing the business scene. His practical, field-tested methods have been used by entrepreneurs and business leaders around the world.

What You’ll Learn:

The principles and mindset that oversubscribed businesses live by

How to get inside your customer’s mind so they want to buy only from you

How to build interest and demand before you launch a product or service

How to structure campaigns and launches that create real buying momentum

How to signal to the market and collect signals back to grow desire for what you offer

Perfect For: Entrepreneurs, business owners, marketers, consultants, coaches, startup founders and business students who want to attract customers instead of chasing them. It is also a useful read for team leaders working on product launches and growth.

Order your book from Read4Growth Bookshop and get it delivered to your doorstep everywhere in Ghana and around the world.